Discover Your "Why"
Behind Your Vision
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Briana Heatherington
I believe that true, sustainable growth begins with purpose. By encouraging mindfulness and intentionality, I help home improvement companies shape their vision—and their reality—with clarity and care. I guide business owners to infuse their core values and ethical principles into daily practices, because success that lasts is always rooted in integrity, empathy, and a genuine commitment to service. This work is about more than just solutions. It’s about building a community—where shared values, continuous learning, and meaningful collaboration create space for innovation to thrive. My role is to empower you to grow with intention, evolve with integrity, and lead with a mindset that’s both forward-thinking and grounded in purpose.
How I Can Help

Take your marketing to the next level with top curated strategic partners and optimize your marketing return on investment with top notch campaigns.

My Mission
At Altruistic Advisory, my mission is to empower both individuals and workplaces to thrive—from the inside out. I’m here in service to your success, guided by a deep belief in the power of selflessness and meaningful connection. “Altruistic” means being devoted to the well-being of others—and that’s exactly how I approach every engagement. I begin by understanding the why behind your vision and core values. From there, I lead a thoughtful, comprehensive discovery process—starting with a business assessment and a series of dynamic kickoff conversations. My approach is holistic. I look at the full picture: your company culture, your key players, your systems, processes, and workflows. I dig into your tech stack, marketing strategies, and sales tactics—and examine the KPIs that motivate each team member and drive accountability.
Because when I understand what truly drives you, I can help you align every part of your business with that purpose—and build a path toward sustainable growth, grounded in clarity and intention.
My Philosophical Approach
When I work with home improvement companies—as a coach, consultant, or guide—my approach is rooted in a deep belief: that mindset, belief systems, and intentional action are the foundation of meaningful growth. I believe our thoughts, beliefs, and actions shape the reality we experience. That’s why I focus on helping business owners and leaders cultivate a growth-oriented mindset—one that aligns inner clarity with outward, purposeful action. Through our work together, I help you become more aware of the thought patterns and beliefs that drive your decisions. Because awareness is where real transformation begins. From there, you can make conscious choices that create aligned, lasting outcomes—for yourself, your team, and your business.

Innovation Through Personalization
“Vulnerability is the birthplace of innovation, creativity and change.” — Brené Brown
Innovation lives at the core of how I work. I’m always exploring fresh ideas, strategies, and perspectives to help you grow—not just as a business, but as a leader and whole human being. I don’t believe in one-size-fits-all coaching. Every program I create is thoughtfully personalized to meet your unique needs, goals, and vision. Whether you're navigating big change or looking for that next edge, together we’ll co-create a roadmap that’s clear, creative, and aligned with what truly matters to you. Because when you're empowered to lead with vulnerability and intention, real transformation becomes possible.
